Why Your Start-up Needs a CRM

Businesses are transitioning from being product-centric to being customer-centric. In fact, the philosophy behind the development process is to make repeated iterations based on customer review until a desirable product is reached. Whatever your work philosophy may be, there will come a time when you reach product-market fit. At this point, your focus will shift…

Why Should You Customize Your Current SuiteCRM System?

What are the qualities you would want in a CRM? Perhaps, a system that is traceable, transparent and customizable? Well, in today’s dynamic economy, these qualities alone don’t suffice. You need a CRM that enables you to conduct targeted marketing, sales conversion and after sales services smoothly. Furthermore, you would need a user-friendly CRM solution…