How Automotive Industry is One Step Ahead with IIoT

The internet of things is not a new concept anymore. What began as asking the weather for the day has quickly evolved into asking digital assistants to perform a string of connected tasks. These connected tasks called routines set off one action after the other. For example, once you turn off your alarm, the next…

Why Modern Advertising is Ruled by Digital Marketing

Advertisement is a primary tool of marketing. You advertise a product to spread an awareness among your customer base. This way they come to know about the product and good ads leave a lasting impression on their mind which makes them buy the product. Advertisements used to happen on print media, televisions, or radios before…