The idea of era15 was to bring a whole new experience for recruiters. We managed their website development in line with their project requirement and overall idea. They mainly wanted fluid animations throughout the website. The message that each page gives had to be highlighted by managing it from the design end.
era15 had the requirement of having the text of certain pages depend on the graphics and animation load time. This is so that the message is delivered with that much more impact. Along with that, we worked on pixel perfection as well as Google page speed.
We managed to go about this by manipulating the CSS code and lazy loading. We used high resolution graphics by breaking them fold-wise. The message is built on scroll. Lazy loading gives the benefit of achieving the Google page speed while maintaining the user experience and animation.