Advantages and Disadvantages of Open Source CRM System

A CRM or customer relationship management system facilitates developing and upholding meaningful relationships with the customer. Every company whether big or small can benefit from a well developed CRM system. But quite often the prohibitive cost of enterprise grade CRM systems (e.g. Salesforce.com) takes them beyond the reach of majority of the organizations as only…

Are Mobile Apps Reducing Time Spent On Mobile Web?

Smartphones are handy, easy to use and carry along, and can now perform most of the major functions which earlier only personal computers and laptops could offer. That’s the every reason people are spending more time using their cell phones. What do they do all the time glued to their phones? It has been found…

How to Use Email Marketing To Boost Ecommerce Sales

The success rate of an ecommerce business depends largely on the marketing techniques being practiced by the company. Of all the popular marketing techniques, email marketing has often been found to be the second most effective marketing channel for e-commerce businesses. But this piece of information is not enough for the implementation of an effective…